Knowledge that will advance your digital marketing career
Free resources from advantago
We regularly publish resources on current trends in digital marketing. Our publications and guides provide you with a good overview and the necessary background information on topics such as local and national digital visibility, Google updates, content marketing, SEO and cross-media advertising solutions. These materials are available to you free of charge.
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Expertise in a nutshell
Benefit from the know-how of our experts, who have written the content from a practical perspective to give you inspiration for your daily work. -
Practical recommendations for action
You will receive specific tips on how to improve your online presence and increase your visibility. -
Platform knowledge & strategies
Learn how to make the most of Google, Apple, Bing & Co. for your business including the latest developments and best practices. -
Available immediately & free of charge
Simply download, read and implement straight away – with no hidden costs or obligations.
Guide: The future of recruiting
Our new resource highlights important aspects of modern recruitment. We analyse the current challenges in the labour market resulting from the shortage of skilled workers. We also offer exclusive insights through interviews with HR managers from the online marketing and automotive industries.
- Current challenges: How recruiting is changing in a dynamic environment – with a focus on the shortage of skilled workers.
- Practical insights: Interviews with HR managers and proven tips for modern recruitment
Guide: Digital Advertising 2.0 – A guide to effective campaigns
This comprehensive guide provides you with an in-depth insight into the world of digital advertising – with proven strategies, innovative approaches and an exclusive interview with an expert.
- Strategies & formats: Learn about the most important forms of digital advertising and find out how to use them specifically for your goals – including targeting and cross-media approaches.
- Practice & expert knowledge: Discover specific areas of application for digital advertising and benefit from an exclusive interview with an industry specialist.
